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Home └Marketing Mastery: Strategy, Growth & Innovation └WEEK TWO – Cracking the Code: What Marketing Really Means └-
Marketing Mastery: Strategy, Growth & Innovation

Marketing Mastery: Strategy, Growth & Innovation

Unlock the power of marketing strategy, consumer psychology, and business growth with this cutting-edge course.

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Responsible Leigh Cowan
Last Update 02/06/2025
Completion Time 1 hour 5 minutes
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WEEK TWO – Cracking the Code: What Marketing Really Means
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Marketing Mix Reloaded: Beyond the 4Ps
Marketing Mix Reloaded: Beyond the 4Ps
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Expanding the traditional framework (4, 5, 6, 7, 8Ps).

Navigating uncontrollable forces: PEST, PESTLE & PESTLEED.

Porter’s Five Forces: Assessing industry attractiveness.

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The Marketing Concept: Science, Strategy & Art
The Marketing Concept: Science, Strategy & Art
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Understanding the core philosophy behind marketing success.

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Marketing Evolution: From Mad Men to Digital Domination
Marketing Evolution: From Mad Men to Digital Domination
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The history and transformation of marketing.

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